Case Studies_custom

Showing Value to your Donor

Start with your client. Ask the organization questions like: Why are we here? What are we supporting? How will the money be used? What is the impact of the partnership and long-term plan? These sorts of questions will let an auction professional gain the knowledge necessary to become an ambassador for the organization rather than just serve as a talking head asking for money.

Create an environment of mutual respect, openness, acceptance and appreciation for shared values. The better our donors and Board understand what our challenges and successes are, the more helpful they can be.

Connect the dots, and spread the love; tell people about how their impact has spread (ex: tell CEO about IT director’s contribution). Make them part of a movement!

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Help your cause with a greater capacity

Donors care 90% about how the staff is thinking about our mission and what questions we are asking. They are rarely fixated on past results. So, offer crystal clear answers to what they want to know.

When it comes to donors, remember you are dealing with emotions. Don’t get too strategic. It’s ok to be spontaneous and fun!

When you raise more money, you help your cause with greater capacity. Our methods have helped all our clients experience greater incomes with scalable and repeatable steps to reach and sustain 6-figure fundraising events.